Senior Marketing Management Consultant, Sailracer, minimalist & investor. Welcome to my space on the internet!
Without doubt, motivational quotes and the likes can be, in essence, a positive influence. A couple of years ago I’d probably have painted dozens of them all over the apartment I never bought. But today I’m getting sick of them. Why? Because I...
In hindsight. “You don’t get results by focusing on results. You get results by focusing on the actions that produce results.” – Mike Hawkins A year ago, it had ruthless focus more than anything. Too little resources meant that it had to focus on the...
Yes, you can make it look like an overnight success. You can be creative enough to make your marketing go viral, but do you feel comfortable enough to put all eggs in that basket? Perhaps you want an adrenaline rush from presenting a viral-driven strategy...
To begin with, we’re going to assume that we all have knowledge of basic SEO and how search algorithms work in general. It might be a pretty big assumption but there are simple guides which explain the basics here and here if you want...
I’m going to assume that you are tracking visitors to your website. If you have done it right you also track whether they convert or not according to your business goals. But, are you getting the correct data from it? — Not likely. Why is...